Lead & Customer Pipeline

Every lead from first click to a return prepared in Drake.

Active leads

5

Pipeline value

$9,400

Recurring / mo

$1,000

Avg lead score

87/100

Stages

0New Website Visitor
1AI Qualified
1Checkout Started
0Paid
0Calendly Scheduled
2Documents Requested
0Documents Received
1Ready for Drake
0In Preparation
0Completed

Customers

Sample leads currently moving through the engine

CustomerServiceSourceValueScoreStage
SM

Sarah Mitchell

Individual

Individual Tax PreparationWebsite Organic

$350 paid

82Documents Requested
JP

J&D Plumbing LLC

Business

Business Tax + Monthly BookkeepingMeta Ads

$750 paid

+$500/mo

94Ready for Drake
MR

Michael Rosen

Individual· Urgent

IRS Notice SupportMeta Ads

$300 paid

88Documents Requested
KA

Kelly Adams

Individual

Tax Prep + New Business SetupWebsite Organic

$750 est.

79Checkout Started
NR

Northside Rentals LLC

Business

Business Return + Monthly BookkeepingMeta Ads

$1,250 est.

+$500/mo

91AI Qualified

Ready for Drake tax preparation workflow

When a lead reaches Ready for Drake, payment is collected, the meeting is booked, and documents are in. Flambé hands a complete file to the tax team — they open it in Drake and prepare the return. Flambé never touches the actual preparation.